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Press Releases | |
Apr 07, 2000
Contact:
Lecture on "The Art of the Ad Sale"
Darren Johnson
(631) 287 8313
Fax: (631) 283 4081Longtime advertising executive Monty Bachikoff will talk about a career that took him around the globe and the craft of selling ad space as part of the Business Center Lectures at Southampton College of Long Island University.
Sponsored by the Division of Professional Studies and Merrill Lynch, "The Art of the Ad Sale" will start at 11 a.m. on Wednesday, April 19, in the Business Center Lecture Hall. The event is free and open to the public. Refreshments will be served. Call (631) 287-8284 for more information
Bachikoff, a resident of Water Mill and 1960 graduate of the Brooklyn Campus of Long Island University, worked at several prominent New York advertising agencies on accounts that ranged from sports cars to brassieres in the 1960s. In 1972, he joined top business publication Barron's and sold advertising space in the world's important financial centers until his retirement in December. Bachikoff rose from salesman, to Mid-Atlantic Manager, to European Director to International Director, a position he held for 14 years.